Yahoo to reveal new logo next month, send off current one with daily tribute
![](https://s.yimg.com/ny/api/res/1.2/Jh02q0wAuaBgepdfaDXHxw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTUyNg--/https://s.yimg.com/uu/api/res/1.2/4J6jyAG_OmbJntUoq1CM.Q--~B/aD0zNDA7dz02MjA7YXBwaWQ9eXRhY2h5b24-/https://www.blogcdn.com/www.engadget.com/media/2013/08/yahoo-logo-1375850420.jpg)
Since taking on Marissa Mayer as CEO last year, Yahoo's kept itself occupied with purchasing Tumblr, giving Flickr a facelift, redesigning its email service, fine-tuning its fantasy sports solution and much more. Citing a renewed sense of progress, the company's announced it's taking up a new logo that'll evolve "the essence" of the brand accordingly. While the fresh design won't be unveiled until September 5th, Yahoo will show off a unique take on its current logo -- like the one above -- for the next 30 days throughout its homepage and network of sites. Don't expect a radical departure from its roots, however. An exclamation mark, the color purple and the hallmark yodel will all be a part of the new branding.