Nike continues to improve the now 1-year-old Nike+ FuelBand by adding new features to its iOS app. The latest version ups your motivation by letting you compare your level of fitness with your friends. The new Nike+ Friends feature has a custom leader board that pulls in information from your FuelBand-wearing friends. Another new feature in version 1.5 lets you add a photo to your fitness highlights so you can show people where you were and who you were with when you reached those milestones.
[Via The Verge]