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EA to end Online Pass program, cites player disapproval

Sean Buckley, @seaniccus
May 16, 2013
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Remember EA's Online Pass program? If you've ever purchased one of the company's games used, it probably rings a bell. The system was devised in 2010 as a way for the company to collect revenue from used game sales, requiring players of second-hand software to pay an additional fee to unlock multiplayer content. Now, EA says the program has run its course. "Many players didn't respond to the format," the company told GamesBeat. "None of our new EA titles will include that feature." The industry still isn't completely sure how to handle used game sales, but at least this unpopular program is at an end.

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