The Secret World later this month, and Funcom is fueling fans' anticipation by introducing to them several of the primary NPCs who will be in the new zone.
These characters include Sarah, a Council of Venice occult investigator; Gozen, a samurai leader who protects Japanese leadership from demons; Inbeda, an Oni demon mercenary; Daimon Kiyota, a leader of the Yakuza occult branch; and Kurt 'Buster' Kuszczak, an Orochi tank commander who is having a very bad day.
Interestingly enough, players have already met Sarah. She was the character through whom players explored the tutorial; we saw the aftermath of the Tokyo disaster through her eyes.
[Thanks to Cotic for the tip!]