Latest in Gaming

Image credit:

Has the free-to-play bubble burst?

Shawn Schuster
07.09.14
Share
Tweet
Share
Save

Sponsored Links

Richard Bartle isn't alone in thinking the free-to-play bubble is soon to burst. Talking at this week's Develop Conference in Brighton, UK, three mobile game designers with an expertise in free-to-play discussed the negative direction that F2P titles are headed and why that may be coming to an end.

"I would rather have 10,000 people who play my game for two years, than a million people who only play for a short time," Matthew Wiggins of mobile studio Jiggery Pokery states. The discussion, as reported by Gamasutra, focused on the unsavory practices of quick in-and-out publishers who were only out to make gobs of cash as quickly as possible.

But one industry vet thinks that the F2P bubble has burst. "I think we're moving away from the aggressive initial monetization," CSR Racing studio boss Jason Avent says. "Those people who love your game are happy to pay for it. It's getting people into that longer game... We need to move away from exploiting a small number of people, and instead work to make lots of people stick around."

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
Tweet
Share
Save

Popular on Engadget

Apple will manufacture its new Mac Pro in Texas

Apple will manufacture its new Mac Pro in Texas

View
Google's Play Pass app subscription service is now available

Google's Play Pass app subscription service is now available

View
Hyundai teams with Aptiv to put self-driving cars on the road by 2022

Hyundai teams with Aptiv to put self-driving cars on the road by 2022

View
Microsoft announces plan to make the Xbox carbon neutral

Microsoft announces plan to make the Xbox carbon neutral

View
Get ready for a week of home theater tech on Engadget

Get ready for a week of home theater tech on Engadget

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr