The development of the two games is being led by Zynga Orlando, which includes five Electronic Arts veterans: Mike Taramykin, Jason Shenkman, Jeff Luhr, Ian Cummings and Michael Cayado. Cummings previously served as creative director of EA Sports' Madden series. NFL Showdown, the beginning of a multi-year licensing deal with both the NFL and NFL Players Inc, will launch "globally before the NFL season begins." The game is currently being tested in select markets. Zynga described it as a "manager-style mobile-first simulation game" in which players act as coach, general manager and owner of their favorite NFL franchises.