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Dr. Dre takes the Ice Bucket Challenge plunge [video]

Beats by Dre co-founder Dr. Dre takes the ALS Association Ice Bucket Challenge

The chain of Ice Bucket Challenge videos for Apple executives remains unbroken. First up was Apple Marketing VP Phil Schiller, who sent the challenge on to CEO Tim Cook. Cook took the plunge in front of a huge crowd at an Apple beer bash last week, extending the challenge to Beats executive and new Apple employee Dr. Dre. Well, sure enough, Dre took on the challenge with a very "Bill Gates-ish" contraption and a full film crew on hand.

Other Apple execs are probably breathing a sigh of relief -- Dre sent his challenge out to Eminem, Snoop Dogg, and Kendrick Lamar. Remember, you don't need to have friends or co-workers douse you with ice water to take part -- simply make a donation to the ALS Association.