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UK iPhone 6 ad features Chris O'Dowd and Richard Ayoade (The IT Crowd)

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Along with the release of the iPhone 6 and 6 Plus came a charming pair of ads featuring Justin Timberlake and Jimmy Fallon that showed some of the abilities of the two new phones. At least that's what happened in America. In the UK the ads are basically the same, just with one major and important difference -- their ads feature Chris O'Dowd and Richard Ayoade from The IT Crowd.

There are minor differences between the ads, but the most glaring example shows a major difference between our two cultures. In the UK ad Ayoade brags about eating a "massive" Arctic roll loaded with 540 calories, while in America Fallon consumes a 1200 calorie funnel cake. We suppose Americans would simply say "540 calories isn't that bad"...

Currently the ads are only streaming at Apple's UK site, so head over there to see the different versions of "Duo" and "Health".

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