The Daily Grind: What does MMO fantasy need?

A lot of times when we look at the proliferation of fantasy in the MMO industry and the community's apparent fascination with it, we often take a negative view in criticizing it. We pick out the well-worn tropes, the absurd elements, and the lack of distinction between fellow titles.

But today I'd like for us to be more constructive with our analysis. My question for you today is, "What does MMO fantasy need?" It's a pretty open-ended question that invites you to share ways that you think MMO designers could strengthen their fantasy brands, differentiate themselves from the competition, and add original substance instead of rehashed ideas. What do you think?

Every morning, the Massively bloggers probe the minds of their readers with deep, thought-provoking questions about that most serious of topics: massively online gaming. We crave your opinions, so grab your caffeinated beverage of choice and chime in on today's Daily Grind!