Latest in Ces

Image credit:

Fitbit's CEO explains why his company isn't making a smartwatch

25 Shares
Share
Tweet
Share

Sponsored Links

International CES may as well be called the International Smartwatch Show. There are so many wearables on display here, I've had trouble keeping track of them all. And yet, there's one company that in theory should be making a smartwatch, but isn't. That would be Fitbit, whose name is about as synonymous with "fitness tracker" as "Kleenex" is with tissues. Though the company recently released the Surge, a GPS-enabled sports band, CEO and founder James Park insists he'll never build a smartwatch, per se. He also won't be coating his fitness trackers in tacky Swarovski crystals, but really, anyone with good sense should know not to do that. Check out the video below to see my full interview with Mr. Park and to hear what's next for the company (hint: It involves a lot of data scientists).

In Conversation with James Park

In this article: ces, ces2015, fitbit, FitbitSurge, jamespark, video
All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Comment
Comments
Share
25 Shares
Share
Tweet
Share

Popular on Engadget

Bethesda games leave GeForce Now streaming service

Bethesda games leave GeForce Now streaming service

View
Samsung temporarily shuts down phone factory following coronavirus case

Samsung temporarily shuts down phone factory following coronavirus case

View
Hitting the Books: A brief history of industrial espionage and corn

Hitting the Books: A brief history of industrial espionage and corn

View
'Minecraft Earth' gets a bit more physical thanks to new NFC-enabled minis

'Minecraft Earth' gets a bit more physical thanks to new NFC-enabled minis

View
The Morning After: Don't buy a Galaxy Z Flip

The Morning After: Don't buy a Galaxy Z Flip

View

From around the web

Page 1Page 1ear iconeye iconFill 23text filevr