Nobody said starting your own business was going to be easy. So why not get some pointers from a man who's already been there and done that. Steve Goldbloom is such a man. He's been there. He's done that. And now he's here to tell you all about it in Engadget's new video series, On the Brink of Greatness.Let Steve take you on a fantastic, educational voyage through the Bay Area's vibrant tech culture. Learn from this entrepreneurial genius to tailor your products to any demographic -- whether they're nine years old or 90. Be regaled by his world-class analysis of what works and what doesn't at dominant startups like Uber. See all this and more on On the Brink of Greatness, only on Engadget.