Facebook's apology ad tries to remind you of the good times

Less 'destroyed your democracy for lulz' and more "Happy birthday!"

Sponsored Links

Richard Lawler
April 26th, 2018
Facebook
Facebook

Remember when Facebook was a place where you wished happy birthday to people you never interact with otherwise and occasionally pulled up an ex's current pictures to see how they're doing? In an apparent bid to pull the narrative back from its executive's TV interviews and a couple of appearances in front of Congress, the social network has started airing this ad promising "Facebook will do more to keep you safe and protect your privacy." Spam, clickbait, fake news and "data misuse" are all cited specifically as things that are going to change, even as Cambridge Analytica and AI nipple recognition go unmentioned.

If your account is already deleted or you're holding fast to a theory that the company monitors your microphone for ad targeting this video is unlikely to change your mind. The question for people who are more casually aware of the current environment of privacy reckonings is whether it makes them feel safer about logging into Facebook or not.

All products recommended by Engadget are selected by our editorial team, independent of our parent company. Some of our stories include affiliate links. If you buy something through one of these links, we may earn an affiliate commission.
Popular on Engadget