A lot of people at CES know Mindy Zemrak. On Thursday, she strode no further than five meters into Eureka Park, the show's startup section, when someone heard her voice and turned around. It was Dmitri Love, founder of a crypto-investment platform called Bundil that appeared on the TV show Shark Tank two seasons ago and earned an investment from Kevin O'Leary.
Zemrak is the head of casting, and hence the main gatekeeper, for Shark Tank. She has been with the show, where budding entrepreneurs make their best pitches to a panel of business giants, from its very first season until now, when it's preparing for its 12th. For the past few years, the start of every season's casting has begun here, with a trip to CES.