Amazon has opened a new front in its streaming battle with Netflix. The company is bringing the anime hit Evangelion: 3.0+1.01 Thrice Upon A Time to Prime Video globally, barring Japan, on August 13th, according to Deadline. Together with a revised version released last month, the fourth and final chapter in the movie saga has raked in more than $86 million at Japanese theaters, making it the biggest earner of the year. For those who missed the previous entries, the good news is they're also coming to Prime Video, including Evangelion: 1.11 You Are (Not) Alone, Evangelion: 2.22 You Can (Not) Advance and Evangelion: 3.33 You Can (Not) Redo.
Blending mech action with intimate teenage drama, the Evangelion franchise became a pop culture behemoth in Japan and a revered cult classic overseas. Netflix ran the original series back in 2019 along with two films — Evangelion: Death True² and The End of Evangelion — as part of its push into Japanese animation. Though it probably helped to expand the show's reach, some legacy fans were upset that Netflix chose to go with a new voice cast for its English dub instead of the original players. More recently, the streamer announced that it's launching around 40 anime shows and movies in a bid to capture subscribers in Asia.
Amazon, on the other hand, has dabbled in anime in the past, most notably through its Blade of the Immortal adaptation in 2019. Evangelion is a big get for the company and success could prompt it to wade further into the genre.