Hygear, a smart fitness tool maker that launched in 2020, has introduced a smart jump rope that can provide users with real time feedback. The Hyrope can pair with the company's official app to track the user's jump count, speed, pace and calorie burn as they go along. Hygear's app picks the interactive workouts they can follow based on their fitness goals and uses AI tech to adjust them based on actual performance.
While gyms have started reopening in recent months after coronavirus restrictions loosened up, some may still choose to continue exercising in their homes. A lot of people purchased expensive machines in the middle of the pandemic last year, after all, and may have gotten used to following video workouts from the growing number of digital fitness subscriptions out there. Hyrope may have a been a bit late to the game, but it could still find its audience in those who now prefer working out at home, or those who just want a handy exercise tool they can bring anywhere they go.
The company says it chose to introduce Hyrope, because "because mixing cardio with strength training is one of the best, most effective ways to burn calories for weight loss," and rope jumping is "excellent cardio activity that can be performed in limited space." Hyrope is now available for pre-sale for $39. It comes with the device itself and a year-long Hygear app membership. The jump rope is launching with a 90-day weight loss program that's accessible through the app, and the company is also rolling out 45- and 60-day cardio programs in the coming weeks.