Squarespace is getting into video subscriptions

It's part of a growing trend of pushing into video.


Squarespace is taking on Patreon, YouTube and the safe-for-work segment of OnlyFans with the launch of its new video offering. The web host is enabling its users to upload video directly to their Squarespace site and sell access on a one-off or recurring subscription basis. These clips will be hosted natively on the platform itself although users can route in videos from YouTube and Vimeo where necessary. The company added that it has built a new native video player with “slick playback” and “deep integration into the Squarespace platform.”

This is very much an extension of the work Squarespace took to enable its users to earn subscription revenue back in 2020. Much as it did back then, the company said that its new paywall and membership features are targeted toward chefs, instructors, wellness providers and educators. While the company has conceded that it will not be proactively moderating content uploaded on its platform, it does say that the material has to abide by its terms of service, which currently prohibit violent conduct and hate speech.

Creators will get the opportunity to upload 30 minutes of video content for free, with users needing to sign up for a Member Areas plan to get more. On the low end, the basic plan offers five hours of video space, while the Pro tier offers 50, with the promise of lower transaction fees as you grow.

This is part of a broader push that many sites are making into taking a slice of the aforementioned platforms’ pie. Just yesterday, Substack announced that it was expanding into video as a way of keeping creators within the same ecosystem.

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