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ESPN 3D goes international, brings X Games 16 to Australia's Foxtel and Austar
The debut of X Games 16 and its 8 hours of live 3D broadcast is nearly upon us, and for the first time in ESPN 3D's short history, viewers outside the US will be able to get a look at the action. The lucky country is Australia (already known for being ahead of the curve on 3D) and it appears that AUSTAR won't be content letting Foxtel take the lead like it did with HD, since both will have the network on channel 206 on Friday, July 30 from 10 a.m. to 1 p.m. AEST and Sunday, August 1 from 9 a.m. to 2 p.m. AEST. All iQ2 and MyStar HD subs (with 3DTVs of course) should have access to the channel -- check the press release after the break for any other details and prepare for some morning extreme sports with your toast & baked beans.
AUSTAR content with leaving the HD to Foxtel
Here's an interesting one. Australia's AUSTAR (a pay-TV provider, for those not in the know) is seemingly not in any hurry whatsoever to do as staunch rival Foxtel did and begin offering HD to its customers. Rather than catching up to the competition (and splurging on an investment), AUSTAR is pinching its pennies. According to the company's chief executive, he doesn't feel "a huge amount of pressure" to embrace high-def, suggesting that the increase in customers from the addition of high-definition isn't worth the steep cost. Of course, he did admit that HD would likely be in the carrier's future, but probably not until "mid-2010" or later. C'mon people, how many times do the experts have to tell you? Build it (first), and they will come.
