BLOK

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  • Logitech's first Logi iPad cases are all about tough corners

    by 
    Devindra Hardawar
    Devindra Hardawar
    07.15.2015

    You might have heard that Logitech is rebranding itself with the hipper, more with it, Logi moniker. Now we've got the first official Logi products: iPad cases! The company's new "Blok" lineup of cases for the iPad Air 2 and iPad Mini all feature ribbed, shock-absorbent corners, the areas that typically get damaged when you drop your iPad. True to their name, they're blockier than most other cases today, but those sharper corners also give them a distinctive visual style that befits a brand desperate for attention from youngins. The $40/£30 Logi BLOK Protective Shell offers basic iPad protection (along with a screen protector), while the $70/£50 BLOK Protective Case offers complete screen protection and a (surprisingly) adjustable stand. But what really intrigues us is the $130/£100 BLOK Keyboard Case, mainly because Logitech has already made a name for itself with solid iPad keyboards over the years (and for much less than competitors like Typo).

  • Blizzard teams up with Mega Bloks for Warcraft and StarCraft sets

    by 
    Mathew McCurley
    Mathew McCurley
    06.13.2011

    Big Blizzard licensing news -- Blizzard has teamed up with MEGA Brands, Inc. to release Warcraft- and StarCraft-themed Mega Bloks sets. You might remember the Halo Mega Bloks sets as another of Mega Bloks' video game releases. These are Blizzard's two largest franchises, so it's a pretty substantial acquisition for Mega Bloks. What is most interesting to me about this licensing partnership is Blizzard's consolidation and general changing strategy regarding the World of Warcraft and StarCraft intellectual properties. In South Korea, StarCraft is already on everything you can imagine, and licensing in general is one of Blizzard's biggest assets (as it is for most content creators.) Does this licensing deal signal a renewed push to put Warcraft and StarCraft on lots of new, carefully hand-picked products? Suffice to say, I am excited about Blizzard's licensing future. The sets are scheduled for release in summer 2012. We have no news on what characters or settings will be featured in the sets, but our imaginations can happily wander. Will we get vehicles? Iconic location play sets? Lore exposition in block form? I've got a few ideas...