DtvUnreadiness
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Nielsen sees DTV unreadiness drop to just 1.1%
According to Nielsen's surveys, only 1.1% of U.S. households still aren't able to receive TV signals since the digital TV switch June 12. That's 1.3 million homes that have made the necessary changes since analog said goodbye, with 229,000 doing so just in the last couple of weeks. If you're reading this and somehow still aren't ready, don't forget to pick up a coupon now. Need all the dirty details? Click over for the full PDF report.
Number of DTV unready homes drops to 3.8 million
The number of DTV unready homes continues its slide downward, with Nielsen reporting an additional 610,000 prepared as of April 1, leaving 3.8 million to go. Representing 3.4% of U.S. households still unready, that's only a slight uptick over the pace of previous months, but with coupons rolling out it certainly seems that everything is moving smoothly towards the new June 12 deadline.
Number of DTV unready households dips below 4 percent as of March 1
More good news for the digital TV switch, as Nielsen's latest update pegs just 3.9 percent, an improvement of 570,000 homes over last month. The older you are, the more likely you're prepared as the over 55 age group is down to just 2.2 percent unready. Now that the coupon program is funded and running again we wouldn't be surprised to see even more drastic drops before June 12, we're just waiting to grab a set that lights up.
Latest Nielsen figures put DTV unreadiness at 5.1%
As of February 1, Nielsen is calling 5.8 million homes still completely unready for the DTV transition, 5.1 percent of the population. That's up 700,000 from last month, but still apparently enough to put the kibosh on a February shutoff across the country. Albuquerque-Santa Fe still leads/trails all markets, we'll see if they get any special attention from the FCC and others over the next few months.