WatchTab
Latest
Facebook may share ad money to lure creators from YouTube
Facebook has been gearing up its Watch platform for months, now. Originally launched last August, it already has tons of shows on tap (for US audiences, at least). The company may even spend $1 billion on original video this year in hopes to catch Netflix and Hulu, and it's been running ads in front of Watch videos for a while. Now, according to a report on CNBC, Facebook is talking to media buyers about expanding the Watch service to more individual creators to rival YouTube's similar business model.