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  • Billy Steele/Engadget

    YouTubers will need at least 10,000 views to make ad money

    by 
    Cherlynn Low
    Cherlynn Low
    04.06.2017

    YouTube has been busy tweaking its service and community lately. It just rolled out a live TV-streaming feature, and recently moved to better identify offensive content to prevent ads from being displayed on those videos. The latest update to its Partner Program slaps a 10,000 channel view minimum requirement on creators before it will allow ads to be displayed on those sources' videos. In a few weeks, the company will roll out a review process to evaluate new applicants for the partner program. These steps are designed to weed out illegitimate channels and prevent them from earning ad money off the service.