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Meta will test video ads on Threads
Instagram's Threads app began testing advertisements for its users at the start of this year, and the social platform is already ramping up its monetization efforts.
Perplexity is building a browser in part to collect customer data for targeted ads
Perplexity CEO Aravind Srinivas said the company is building a browser to track user activity and sell targeted advertisements.
Walmart completes its $2.3 billion purchase of Vizio
Walmart first announced the deal with Vizio back in February.
X adds Twitch to its advertising boycott lawsuit
X updated its federal lawsuit to include Twitch along with companies like Mars and CVS.
The new Xbox ad campaign is confused about what an Xbox is
Microsoft, do you need help? Don't be afraid to ask.
Google will stop serving political ads in the EU, including on YouTube
Google will stop serving political advertisements in the European Union ahead of new regulation taking effect.
Meta will reportedly bring ads to Threads as soon as January
Meta is now planning to bring ads to its newest app “early next year” with the first ads arriving in January of 2025, according to a new report in The Information.
EU court rules social networks can’t use personal data forever
Meta faces a huge possible fine in the European Union's latest ruling about its use of personal user data to create targeted advertising.
YouTube is now showing ads when you pause videos
A new advertising method on YouTube shows ads when you pause videos.
Report: Google offered to sell AdX to end EU antitrust suit
In an effort to quell monopoly concerns in the EU, Google reportedly offered to sell its AdX advertising marketplace, sources have told Reuters.
Report: A quarter of X advertisers plan to cut spending next year
X’s advertising woes are about to get a whole lot worse, according to a new report from Kantar.
Judge denies Media Matters’ motion to dismiss X’s not-libel lawsuit
A Texas judge turns down Media Matters for America's request for a dismissal of X's lawsuit.
Apple apologizes for another ad that missed the mark
Apple's latest ad in its Underdogs series is drawing criticism for its portrayal of Thailand.
Google isn’t killing third-party cookies in Chrome after all
Killing cookies, Google said, would adversely impact online publishers and advertisers. This announcement marks a significant shift from Google's previous plans to phase out third-party cookies by early 2025.
Toys 'R' Us uses OpenAI's Sora to make a brand film about its origin story and it’s horrifying
Toys 'R' Us tapped a creative ad agency to create a short story called The Origin of Toys 'R' using OpenAI's text-to-video model Sora.
Meta approved ads in India that called for violence and spread election conspiracy theories
Meta’s advertising policies are once again in the spotlight as a watchdog group says the company approved more than a dozen “highly inflammatory” ads that broke its rules.
Apple apologizes for its tone-deaf ad that crushed human creativity to make an iPad
Apple has reportedly apologized for its tone-deaf “Crush!” ad that sparked a furious backlash — especially with artists. AdAge reports that Apple said the video “missed the mark” and has scrapped plans to run the cutesy-turned-cringey commercial on TV.
Walmart says it’s no longer advertising on X
Walmart, America’s single biggest employer and largest company by revenue, said Friday it’s no longer advertising on the platform formerly known as Twitter. The departure follows owner Elon Musk amplifying antisemitic posts and flinging expletives at fleeing advertisers.
Google is rolling out tools that let advertisers create AI-generated content
Google is rolling out a new feature that allow advertisers to create AI generated content using the same technology as the Bard chatbot
Meta reportedly won't make its AI advertising tools available to political marketers
Reuters reports that Meta will specifically not make its AI advertising tools available to political marketers ahead of the presidential election cycle.

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