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Facebook's blood donation feature is now live in the US
Facebook says its blood donation feature in India, Bangladesh, Brazil and Pakistan has been doing so well, over 35 million users have signed up to be donors. In India and Brazil, over 20 percent of the people who go to blood banks say their decision was influenced by the social network. Now, the company has finally launched the feature in the US in an effort to raise awareness about the decline in blood donations, as well as to connect willing donors with the blood banks that desperately need them.