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Cartoon Network app 'rewards' TV viewing with virtual figurines
How do you persuade people to watch your TV shows when their phones serve as a constant distraction? By rewarding them through their phones for watching. Cartoon Network is launching an app, Cartoon Network Arcade, that will provide virtual collectible figurines (over 60 in total) while you tune in. The title listens to show audio Shazam style, and unlocks collectibles when it's clear you're watching one of the broadcaster's programs. If you're a die-hard Powerpuff Girls or Steven Universe fan, you'll have something to prove it.
