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Lyft's dump-your-car challenge expands to 35 more cities
Lyft is happy enough with its Chicago car ownership challenge to spread it across North America. The ridesharing service is launching a Ditch Your Car program that offers a similar challenge in 35 cities, including New York City, San Francisco and Toronto. The basic principle remains the same: sign up by the end of September and, if you're lucky, you could get enough free transportation options to leave your car at home. What you get varies from city to city, but you'll typically receive Lyft Shared credit, Zipcar access and a local pass for either mass transit or bike service.
