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Ask Joystiq Nintendo: Exchange Rate Edition
Just one question this week on Ask Joystiq Nintendo, and we, uh, don't really definitively answer it. But it's a weird enough topic that we felt it was worthwhile to talk about it and tell you what we know. If you'd like us to feebly attempt to answer a question, send an email to asknintendo AT joystiq DOT com!
Nintendo planning huge DSi marketing campaign, giving away 1,000 DSi Points
Rather than hoping that the merits of its soon-to-be-released handheld will sell themselves (a strategy commonly referred to as the "Game Boy Micro Maneuver"), Nintendo is apparently plotting a huge North American marketing campaign for the DSi. The company has already developed a schedule of television, online and in-store advertisements for the shutterbugged device from now until Christmas, making it Nintendo's biggest ad campaign of the year.Step one in this campaign is already in action to ensure early adoption of the revamped handheld -- anyone who purchases a DSi and signs on to the Nintendo DSi Shop by October 5 will receive 1,000 free DSi Points. It's a succesful promotion that also accompanied the system's Japanese launch -- not that Japanese game consumers needed additional incentive to purchase yet another DS.
Target reveals free 1,000 DSi Points with DSi purchase
All DSi systems in Japan come with 1,000 free points with which to explore the DSi Shop. Nintendo hasn't said anything about such an offer in North America, but it seems that Target has broken the news ahead of time. The store's product listing (for either the black or blue model) includes the following text within its fine print: "Free downloadable games from Nintendo DSi Shop included with the purchase of a Nintendo DSi system. Upon initial access to Nintendo DSi Shop, 1,000 Nintendo DSi Points will be credited to your account, which you can then use to download your free Nintendo DSi-exclusive games and applications." The listing directs people to dsioffer.nintendo.com for more information, confirming that this is a Nintendo offer and not just a Target promotion. Unfortunately, that site is not yet active. In other DSi Points news, the image (via Amazon) shows what the new cards are going to look like. So what DSiWare are you going to buy with your free points? Oh, right, Nintendo hasn't announced any. Pop Plus Solo?%Gallery-33263%[Via NeoGAF]
