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Ninja Theory's F2P beat-em-up Fightback out now on iOS
Enslaved and DmC studio Ninja Theory made its mobile debut today with Fightback, a free-to-play brawler that's out now on the App Store. Last we heard, an Android version was also in the works, but no sign of it on Google Play just yet. I took Fightback for a quick spin on my iPhone 5 this morning, and from what I played it's essentially a Die Hard-em-up. You play as a Van Damme-like muscle man, slick-haired with sunglasses to boot, and your aim in each mission is to beat up every last enemy in your path. When you're done, the hero punches a lift button, or walks up the stairs with a lingering look at the fallen bodies left in his wake. While it's not as (lovingly) mocking as Far Cry 3: Blood Dragon, its cheesy 1980s roots are more than evident. Also, no surprises that, being a Ninja Theory game, it's great to look at too. While it looks like a typical 2D beat-em-up, you don't really control your character's left-to-right movement in Fightback. Instead, the hero automatically moves from fight to fight; a typical level might see you take on two enemies at the start, and once you defeat them your character walks forwards into another fight with four more enemies, and so on and so forth. Player input, then, is limited to the fighting, with quick taps and directional swipes allowing you to punch, kick, and shoot your enemies down. As you progress along, you can use the in-game cash and gold you earn to upgrade your stats, buy protective vests, a whole assortment of meaty firearms, and some cosmetic tattoos. Like some other free-to-play games, Fightback employs a stamina meter that drains one segment each time you play a mission, but refills gradually over time - from what I could see, it refilled at a rate of six minutes per segment. You can use in-game gold to refill the meter in full, and in my brief playthrough I was able to get more gold by leveling up. Of course, another way to get gold or in-game cash is by purchasing them using real-life money. That said, publisher Chillingo notes the game doesn't feature any compulsory payments, and as ever you can choose to disable in-app purchases in the settings of your iDevice.
EA/Chillingo's E3 2013 offerings: Plants vs Zombies 2, Fightback and more
Chillingo, unfortunately, wasn't mentioned at all during EA's press conference last week. I thought the big publisher would at least give a little nod to its extremely successful mobile publishing arm, but no such luck. I did, however, go and see the team gathered in their annual suite near the LA Convention Center, and got a nice look at their upcoming slate for the next few months. Here's a quick title-by-title rundown of what Chillingo and parent company EA were showing off. Plants vs. Zombies 2 This is technically not a Chillingo title, as it's being developed by Popcap and published by EA. But it was probably what will turn out to be the biggest title in the suite for sure. Plants vs. Zombies was a huge hit on mobile, and so Popcap is bringing it first to iOS later on this month. In addition to new plant types and lots of new stages, the title has a time traveling theme. Crazy Dave will take you and your plants back through time to fight zombies in Ancient Egypt, the Wild West, and the pirate-infested seas, with one more (probably a future) level coming soon after launch. This time around, the game is based on that series of worlds, so each world will have its own core levels, challenge levels, and then endless levels to play through. Levels are unlocked as you open them up with keys that you collect, and you'll need to earn a certain number of stars to open up "star gates" and move to the next world. Gameplay is as colorful and fun as ever in the very popular Plants vs. Zombies series, though there are a few new elements, like the ability to drag across the screen and pick up sunlight, rather than having to tap on each sun separately. There are also new touchscreen-based powerups to play with, and this is where the game's biggest issue comes in: It's a freemium title. The original Plants vs. Zombies was very much a premium game, in that you paid once and played forever. But Popcap has elected to go freemium with PvZ2, so it'll be free to download, and then various currencies and items will be available via in-app purchase. Popcap's reps were very clear to say that players would be able to see the whole game for free, and that's true, but even in my short playthrough, I saw no end of reminders that I could spend real money on in-game items. Powerups cost currency to use, which you can earn in-game, or you can spend real money on them if needed. And a special item called plant food provides your plants with a big boost, and can be collected from certain zombies or purchased directly. The jury's out on this one for now -- we'll have to wait and see if the changes bother Popcap's audience at all. Popcap believes there's more money to be made with a freemium scheme, and that's almost certainly true. But the freemium elements may turn off a sizable part of the audience that doesn't want to be continuously bothered for cash, and could taint the series' otherwise sterling reputation for quality. Plants vs. Zombies 2 is due out very soon. Fightback Fightback is a Chillingo-published title being developed by Ninja Theory, the talented folks behind the great Enslaved: Odyssey to the West and the recent DmC: Devil May Cry, both for traditional consoles. Fightback is a much simpler action game with an '80s feel, as you play a muscle-headed thug fighting through floor after floor of various towers, trying to save his oft-kidnapped sister. The game features a simple control scheme (tap to punch, swipe to kick or duck), and challenges the player to keep an attack combo going and defeat all of the baddies within a certain time limit. Fightback seems simple but fun -- one level takes place in an arcade, and the neon signage and fictional arcade cabinets add a nice bit of fun to the fisticuffs happening in the foreground. It too is a freemium title, and in addition to upgrading weapons and equipment, the hero can also get tattoos, which provide special buffs and abilities. Fightback should be an excellent but simple action title, and a nice entry into iOS for the veterans at Ninja Theory. It's set to arrive sometime this summer. Zya Zya is the product of a company called Music Mastermind, and it has already picked up 300,000 users courtesy of a PC-based beta last year. It's a music creation app, though while most music creation tools are buried under complicated UIs and science, Zya instead goes with cute characters and flashy graphics, and turns the process of creating and mixing a song into a game, of sorts. You start by choosing a series of music tracks (including a bass line and a rhythm section), either picking from the original pieces provided, or using licensed music from artists like Kelly Clarkson or Madonna. You can then add a melody, again from a licensed piece, or simply by singing your own into the iPad or iPhone's microphone. The game will then mix all of your tracks together (courtesy of a cute cartoony dog hitting a big green "Mix" button), and then reward you various points and achievements based on the mix you chose. You can then share that mix via YouTube or other social networks, with friends or online with the public. Zya seems like a great idea -- it combines some really impressive music creation and mixdown tools with cute characters and a very clear interface. There are only 20 licensed songs to start, but of course the company is ready to add more, if the app sees the popularity it needs. Zya will be out later this year, on iOS first, with an Android version to follow. Icycle Icycle was my favorite game at GDC this year, and we chatted with creator Reece Millidge just a while ago. The good news about Icycle is that it's just as beautiful, charming, and well-made as it was at GDC, and it's even closer to release (though obviously Chillingo is putting the time in to get it right). The bad news, however, is that some freemium elements are creeping into the gorgeous gameplay. Now, when your character dies, you're presented with a button to retry right from where you started, with a small cost of currency to pay (undoubtedly available via in-app purchase). There are also various boosts and other items buy, and unfortunately the menus for those items just appear garish and commercial when overlaid on the spectacular game itself. Icycle has to make money, of course, but it's a little depressing to see commerce invade what should really be held up as pure art. We'll have to see how that balance plays out -- it would be a shame for Chillingo to ruin such an excellent experience with a few overly crass sales pitches. Icycle is almost done, I'm told, and we should see it on the App Store soon. Ultima Forever Finally, Ultima Forever was on display yet again. I saw this in action at GDC for the first time, and it was and impressive retake on the old Ultima RPGs, made directly for iPhone. Unfortunately, it too suffers a little bit from the freemium focus that Chillingo has had lately, using a relatively annoying scheme of requiring keys of various qualities to do RPG-standard things like open chests and repair damaged equipment. Fortunately, senior producer Carrie Gouskos seems particularly sensitive to the freemium concerns, especially after what sounds like a very enlightening Canadian beta. She told me that she's very dedicated to not only making sure there's a free-to-play path through the game that's fun and rewarding, but has also been lowering prices lately, trying to get the in-app purchases to a place where they're both profitable (for Chillingo's sake), and tolerable (for the audience's). We'll be able to see the game soon -- it's set for a worldwide release sometime in July. Chillingo is one of my favorite publishers on the App Store -- the staff over there has made some terrific decisions in partnering up with quality developers, and all of these titles seem like great, well-polished experiences. Freemium is turning into a bad word with these titles, however, even when it doesn't have to be. We've seen in the past that audiences on iOS are more than willing to pay for high-quality experiences, and while the constant ask may make Chillingo more money in the end, it could sully the company's reputation, especially as there are more and more great experiences on the App Store that don't constantly pester for cash. Hopefully this company can find a good balance between profitable and fun, and keep publishing these great titles without having to cram them full of controversial freemium pitches.
Ninja Theory partners with Chillingo to publish Fightback
Ninja Theory is an excellent game developer based in the UK that's produced Enslaved: Odyssey to the West and the recent Devil May Cry reboot. Now, Ninja Theory is releasing its first iOS title, Fightback, which EA studio Chillingo will publish. Fightback, as you can see above, looks like a fairly gritty arcade-style beat-em-up, and it boasts some AAA grade production values, as well as some interesting touch-based combat. Fightback is set for previews at E3, so we'll see more of the game in action then. It's set to launch on iOS later this summer. Chillingo is a very high-quality studio that's been doing plenty of good work lately, and with its ties to EA, it's no surprise that Ninja Theory gave it the go-ahead on publishing duties. Ninja Theory is a great studio, and we'll look forward to seeing how this one turns out. Show full PR text Chillingo Partners with Ninja Theory Ltd. to Publish Fightback on Mobile and Tablet Ninja Theory's Mobile Debut Playable at E3 MACCLESFIELD, U.K., May 24, 2013 - Chillingo, leading independent mobile games publisher and division of Electronic Arts Inc. (NASDAQ: EA), today announced that they are partnering with prominent Cambridge, UK-based independent video game developer Ninja Theory Ltd. to publish the studio's first mobile game, Fightback for the App Store and Google Play™. From the award-winning studio behind Enslaved: Odyssey to the West and DmC: Devil May Cry, Ninja Theory's Fightback is a thrilling free-to-play action game with a striking 80s action movie vibe and a revolutionary touch-based combat system. "Chillingo is very excited to collaborate with such a talented, critically-acclaimed studio to help shape their first title for the mobile market," states Ed Rumley, COO, Chillingo. "Our team is working closely with Ninja Theory to ensure Fightback delivers a phenomenal experience for mobile and tablet devices." "Mobile and tablet gaming is a phenomenon that we just couldn't ignore as a studio and we're very proud to be working with one of the industry's heavy-weights on bringing Fightback to market. Ninja Theory has always strived for the highest production values and that absolutely remains the case in this exciting new space," said Dominic Matthews, Product Manager, Ninja Theory Ltd. Fightback is slated to launch this summer. Hands-on previews will be shared with press at the E3 Expo in Los Angeles. Additional details and information will be available at www.chillingo.com in the coming months.
Ninja Theory teams up with Chillingo on iOS, Android F2P brawler Fightback
DmC and Enslaved developer Ninja Theory revealed its latest project this morning, an iOS and Android free-to-play brawler called Fightback. The game is being published by EA subsidiary Chillingo, which says it has a "a striking 80s action movie vibe." Going by this screenshot, Fightback is a skils-orientated, side-scrolling beat-em-up. The meter at the bottom indicates a three-star score based on points accumulated by skill moves like 'Skull Splitter' - think Bulletstorm, perhaps, but with more punches and kicks, and maybe a Blood Dragon vibe. It looks like you can use guns too, though. Also, is that a Japanese love hotel? "Mobile and tablet gaming is a phenomenon that we just couldn't ignore as a studio and we're very proud to be working with one of the industry's heavy-weights on bringing Fightback to market," said Ninja Theory Product Manager Dominic Matthews. "Ninja Theory has always strived for the highest production values and that absolutely remains the case in this exciting new space." Chillingo is showing off Fightback at E3 next month, and expects to launch it this summer.
