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Fox Sports will air a 'Madden NFL 20' tournament on March 29th
Fox Sports' NASCAR esports race was a success, and it's betting that it can repeat that achievement with football. FS1 is planning to air its first ever Fox Esports Madden NFL Invitational on March 29th at 7PM Eastern. The two-hour event will pit players (remotely, of course) against each other in a single-elimination, three-round Madden NFL 20 tournament. There are only eight players, but they include a mix of analysts and pros such as Derwin James (above), Matt Leinart and Michael Vick.
NASCAR's virtual race was the most-watched esports TV show to date
NASCAR and Fox Sports might have started airing virtual races out of pandemic-induced necessity, but it appears their efforts paid off. Fox has revealed that the inaugural eNASCAR iRacing Pro Invitational Series race on March 22nd drew 903,000 viewers on FS1, making it the highest-rated esports TV program to date. It was also the most-watched broadcast on FS1 since mass sports event cancellations on March 12th and the most-watched sports broadcast on cable that Sunday, although those last two feats weren't too difficult given the dearth of live sports.
