generation z

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  • LG Wink series custom crafted for 'Generation Z,' Gen Y need not apply (update: Cookie in UK)

    by 
    Chris Ziegler
    Chris Ziegler
    08.02.2010

    Generation Z, as far as we can tell, roughly refers to kiddies born between 1991 and 2009 -- which means that if you're the ripe old age of 20, LG's not really looking to target you with its new full-touch Wink line, specifically identified as a Gen Z special in the press release. Of course, considering the specs, you probably won't be shedding many tears; the entry-level Wink (pictured left) has just a 2.4-inch display, the Wink Style isn't much more generous at 2.8, and the "high end" Wink 3G (pictured right) seems to be the only one of the bunch with high-speed data. All three have 3.5mm headphone jacks, integrated FM radios, and microSD expansion, but if you're an American Gen Z'er, don't get too excited -- it's only slated for Europe and the Middle East this month followed by Latin America, the CIS, and "select Asian countries" later in the third quarter. Follow the break for LG's release. Update: Turns out these will be using the longstanding Cookie brand for their UK launches: the Cookie, Cookie Style, and Cookie 3G, respectively.

  • Second Life's generation gap

    by 
    Tateru Nino
    Tateru Nino
    08.19.2008

    By now, if you've been keeping track of the metrics, it should come as no surprise to you that Linden Lab's virtual environment Second Life is dominated by Generation X and Baby Boomers. Generation Y (also popularly called Millennials) don't make much of a mark on the landscape of Second Life at all. While the boxing and labeling of generations in this fashion seems a little arbitrary, it is commonly done as demographers identify various key socio-cultural differences between the groups, though the edge-cases between them, of course, tend to be a bit blurry -- and everyone, of course, is an individual. The Metaverse Journal's Feldspar Epstein looks at assorted issues with the use of Second Life and education as it pertains to Millenials. In a broader social context, however, the generation gap between the Boomers/GenXers and the Millennials is starkly apparent. Millennials consistently number among the least active users of Second Life. The Baby Boomers dominate the virtual environment's usage landscape, followed closely by the Generation Xers. Are you a part of the most widely-known collaborative virtual environment or keeping a close eye on it? Massively's Second Life coverage keeps you in the loop.