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  • IKEA

    IKEA's super-sized bath toys collect trash on the water

    by 
    Jon Fingas
    Jon Fingas
    02.18.2019

    IKEA's latest effort to improve its environmental footprint has taken a decidedly aquatic bent. The company has designed a remote-controlled boat, the Good Ship IKEA, that clears trash from the water. It may look cutesy (it's modeled after the SMÅKRYP bath toy), but it's very much functional. They use environmental cleanup boat technology that can collect up to 44lbs of debris at a time -- a small fleet could keep a river relatively pristine. Like some aerial drones, the remote control provides a first-person view thanks to a camera.