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  • Mike Blake / Reuters

    Verizon flirted with more bloatware for its devices

    by 
    Timothy J. Seppala
    Timothy J. Seppala
    08.16.2016

    Engadget parent company Verizon apparently wants to litter your phone with even more crap you don't want. Pre-installed apps from its brand partners would arrive with your new handset from Big Red, according to a report from AdAge. The publication's sources say that it'd cost advertisers between $1 and $2 per device. Verizon supposedly started pitching the idea to retail and finance companies late last year. Apple's tight grip on how iOS works means that this would only be available to Android customers, where the apps would download automatically when a new handset was activated.