Jane Lynch

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    Amazon Prime Day adds a July 10th concert headlined by Taylor Swift

    by 
    Richard Lawler
    Richard Lawler
    06.27.2019

    Everyone from Walmart to Target to eBay is coming for Amazon's online shopping crown, and now its Christmas-in-July event is adding yet another wrinkle: a concert. Leading up to to the two-day Prime Day 2019 on July 15th and 16th, Amazon Music will put on a show -- streamed live via Prime Video of course -- with performances from SZA, Dua Lipa and Becky G, not to mention a little-known headliner, Taylor Swift. Subscribers in 200 countries can tune in for the show July 10th at 9 PM ET. After it airs live, it will be available for replay for a "limited time," and it will also tie-in with promos for other Amazon stuff. Previews planned for the stream include teasers for Jack Ryan, Marvelous Mrs. Maisel, Carnival Row, its superheroes-gone-bad show The Boys and Undone, which comes from the duo behind Netflix's Bojack Horseman.