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YouTube’s 'Artist on the Rise' program spotlights new music stars
There are few better ways to win points with your music-loving friends than being the first to find a great new artist. It's easier to find emerging names through streaming rather than by trawling through the latest release section at a record store. Most of the major services highlight new stars with curated playlists, documentaries and prominent placement, and YouTube's delving deeper into the action with its Artist on the Rise program.
