korean-mmog-import
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Industry vets joining En Masse Entertainment ... in large numbers
While you're waiting anxiously for the eventual Western release of Korean MMO Tera, En Masse Entertainment is busy hiring up developers with high profile credentials by the handful. From Aaron LeMay (former resource manager and producer at Bungie and Volition), to David Noonan (worked on D&D 4th Edition), to ex-BioWare PR man Matt Atwood, it seems that En Masse is really, really interested in getting the attention of game industry vets. According to En Masse's announcement, the man credited with creating the Xbox Live Operations Center, Marcus Schweig, has also been hired on to head up network operations. "As we build toward the launch of Tera, we are adding veteran strength to all facets of the company to ensure a topnotch Action MMO experience for our customers," CEO Dr. Jae-Heon Yang says of the acquisitions. Hey guys, you know that Ron Gilbert's up for grabs these days, right? Your move.
Joystiq looks at South Korea's PC Baang culture
No PlayStation, No Nintendo, No Sega. In a sprawling metropolis on the brink of a technological revolution what place would eschew console gaming? It was South Korea, and for the longest time there was an embargo against Japanese made imports. In the embargo's wake an unstoppable PC gaming utopia and a molding of an anomalous social culture evolved. With the government push for broadband access and the proliferation of PC Baangs, online PC-game rooms, a remarkable 70% of South Korean internet users have played some kind of MMOG. The Korean MMOG invasion on the western market has spurned resentment but some MMOs like Nexon's Maple Story found a successful niche. What is fascinating, are not the endless failed imports or the lucky few that do succeed in the US but the radical differences in our gaming cultures. Joystiq's Geoffrey Brooks is residing in Seoul, South Korea for the summer. Indulging his senses in this part of the world Brook posits about South Korea's PC Baangs and the masterful technological wired revolution and contrasts it to the lagging-behind United States. It's a must read, especially if you know nothing of the PC gaming culture in South Korea other than asking "isn't Starcraft big there?"
