marketing stunt

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  • Are you kidding me? House painter giving away "iPhone 6"

    by 
    Steve Sande
    Steve Sande
    05.03.2014

    As an Apple blogger, I'm used to seeing stupid concept drawings and videos for alleged future Apple products. Every day, the TUAW inbox is stuffed with new ideas on what the next iPhone or iPad or iWatch could look like, and there are even other websites we won't name who seem to make a living posting these concepts. But it's just plain weird to get an iPhone 6 concept drawing delivered to your door. Today I heard someone putting a door hanger on our front door and was astonished to see that some painting contractor was stooping so low for business that it is actually giving away an Apple device that doesn't exist. The name of the company has been pixelated to prevent it from actually getting some free publicity out of this stunt. At least Apple can take solace in the fact that the painters aren't giving away the Samsung Galaxy S6!

  • HTC invades Belgian train stations with miniature Android army

    by 
    Christopher Trout
    Christopher Trout
    06.10.2011

    The master of bizarre marketing ploys, HTC, has employed a more militant approach to its latest PR stunt. In a move apparently aimed at promoting the launch of a bunch of new Android phones (specifically the Flyer, Sensation, Incredible S, Desire S, and Wildfire S), the outfit meticulously filled railway stations in Antwerp, Brussels, and Namur with varied configurations of the little green monsters. While the stunt's grabbed our attention, we're happy the bantam buggers weren't there to greet us at the outset of our morning commute. More pictures await you at the source link below.