match made in hell
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Sign up to play Gears of War early
It looks like registration for the Gears of War cemetery event is now open. What's more, it looks like another event is planned for Six Flags New England. So, sign up now for your chance to play Gears of War with celebrities who have no idea what it is (Paris Hilton heard it was "hot"). If you're lucky, you might even be invited to the private concert with aging metal band, Megadeth.[Via Major Nelson]
GOW launch event at a Hollywood graveyard
The marketing blitz for Gears of War is finally building up steam, as another GOW event is planned for this month (you gonna be at GameStop this Saturday?). The event, scheduled for October 26th at 12:01 AM, will be held in the Hollywood Forever Cemetery in beautiful Los Angeles. The event -- part of "Match Made in Hell" month (sheesh) -- promises to mix up the likes of CliffyB and the GOW team, developers, game industry big shots, and even (gasp) celebrities. If you'd like to win a chance to attend, check out the "Match Made in Hell" website (as of this posting, registration has not opened for this event). It seems like Epic and Microsoft are really pushing the horror angle of Gears of War. Maybe we're just seasoned by marathon sessions of Silent Hill games, but GOW doesn't look all that scary to us. Hopefully, we'll hear a little more about it before the game ships.
Watch Chainsaw, play Gears of War
Microsoft is launching their Match Made in Hell promotion for Gears of War this week, and what better way to show off the game's chainsaw bayonet than at an advance screening of The Texas Chainsaw Massacre: The Beginning? On Wednesday (Oct. 4), AMC theaters in New York, Chicago, LA, and San Francisco will be treating select attendees to a bloody big screen demo of Gears. There are only a limited number of tickets available at the official site, but Microsoft is planning additional events before the game arrives Nov. 7.