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    Facebook may restrict highly targeted political ads

    by 
    Jon Fingas
    Jon Fingas
    11.21.2019

    Facebook may be reluctant to overhaul key parts of its political ad policies, but it appears willing to make a few changes to stop the spread of misinformation. Wall Street Journal sources say Facebook is mulling a ban on political ads that target small audiences (aka microtargeted ads) -- a common tactic for those spreading false claims. It would bump the minimum target size for a political ad from 100 people to a "few thousand," according to the tipsters. While it's not clear how close Facebook is to shifting its policy, the social network has reportedly asked large Democrat and Republican ad buyers for input on that minimum and "other ideas."