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Target improves online subscriptions, hopes you'll drop Amazon for monthly shipments
Despite some major (and very public) security setbacks these past few months, Target's been hard at work positioning itself as a viable Amazon competitor. In September, the retailer introduced an online subscriptions pilot as an answer to Amazon's "Subscribe and Save" service, offering 200 or so items available for shipping in installments of four to 12 weeks. Now, Target's improving two of the major weaknesses of that program, increasing the number of products eligible for subscriptions to 1,500 and adding in the incentive of discounts.
New York Times nears half-million online subscriber mark, halves free article allowance to celebrate
The New York Times just gave you more reason to consider making the jump to a paid online subscription -- beginning in April, that free article allowance will see a 50-percent cut, from 20 monthly articles to just 10. This modification comes one year after NYTimes.com launched its infamous content paywall, and following an announcement that the publisher has signed up 454,000 digital subscribers. Paying readers will receive a 12-week subscription that they can gift to anyone on the fence about swiping for access, and smartphone and tablet app users will continue to have access to the "Top News" sections for free. You'll also be able to read articles linked from other sites on the web, including your inbox, and can access five free posts a day that appear in search engine results. Completely unfettered access will range in price from $15 to $35 per month -- you'll find full details in the PR just past the break, and at the source link below.
New York Times reveals labyrinthine subscription plans, Canadian readers already hitting paywall
We knew it was coming, and now The New York Times has followed through on its promise to erect a paywall for online content, which means no more free news -- kind of. Starting today in Canada and March 28th in the US, NYTimes.com will ask visitors reading more than 20 articles per month to pay for their info fix. The new plan offers monthly subscriptions of $15 with a smartphone app, $20 with tablet app, or $35 for complete digital access -- subscribers with a physical subscription will be granted a full pass, except on e-readers. Further convoluting the pay structure, entry from sites like Twitter and Facebook won't face the same restrictions, and access via Google is set at five free visits per day. Other news sources, including The Wall Street Journal, have already started charging for online content in the face of declining ad revenue, but this is certainly one of the most elaborate systems we've seen so far. The subscription plan was unleashed in Canada today, allowing the paper to iron out any kinks before hitting the US, which means you've got just under two weeks to hit NYTimes.com completely free -- after that, prepare to be confused.
