partybad
Latest
This bag of Tostitos doesn't want you to drink and drive
Super Bowl Sunday celebrations typically include two things: snacks and drinking. To discourage partygoers from drinking and driving after this year's big game, Frito-Lay and ad agency Goodby Silverstein & Partners teamed up on a limited-edition Tostitos bag with some added features. The so-called Party Bag is equipped with sensors that can detect alcohol on your breath. This isn't a breathalyzer that analyzes blood alcohol content and it will switch from green to red if you've had just one drink.
