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Rakuten is closing its UK marketplace
Before Amazon became the online behemoth it is today, it used to go toe-to-toe with another big web retailer: Play.com. The site initially specialised in DVDs, video games and music -- selling products from Jersey to escape VAT charges and lower its prices -- before expanding into electronics and personal computers. In 2009, at the height of its popularity, UK consumers even rated it their favourite retailer. Unfortunately for the company, that success didn't last and Japanese e-commerce giant Rakuten swept in to buy the company for £25 million in 2011. It spun it off into a marketplace for independent sellers in 2013 and it's operated that way ever since. Well, it will until August.
