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Robert Scoble: 85,000 reasons why the iPhone won't be disrupted
Whether you think he's the voice of reason on the Web or an annoying pest, when Robert Scoble over at the Scobleizer blog speaks, people listen. Yesterday, a Twitter follower of Mr. Scoble stated that he thought "iPhone users were beyond reason," referring to the almost unnatural fixation that most of us have for our phones. Scoble brought up a very good point in his blogged response -- every app that comes out on the market (more than 85,000 at this point) provides another way to customize your iPhone to the way that you live and work. In order for another manufacturer to come out with a device that will pry that iPhone out of our fingers, they're going to need to exactly duplicate or surpass the functionality that we've become used to. That's not likely to happen, in Scoble's opinion, because the 85,000+ apps that filter down to a couple of dozen (or hundred) apps on each iPhone turn that iPhone into something completely unique. It's not likely that any iPhone user is going to want to give up that up unless every app in the special combination on his or her iPhone is replaced by something better. It makes sense. I've worked with all of the other smartphone platforms, and in no case have there been compelling apps that hold me to the platform. With the iPhone, I've tried thousands of apps, kept about a hundred, and those hundred apps let me work and play the way I want to. iPhone developers have also made sure that the apps are simple to use, too. Perhaps the Android or some other smartphone platform will eventually evolve to the point that there is a critical mass of compelling apps that provides the same magical combination of power, ease-of-use, and fun, but until that time the iPhone will reign supreme. That's even despite Microsoft CEO and iPhone hater Steve Ballmer's recent assertion about the iPhone, "That's why they've got 75,000 applications -- they're all trying to make the Internet look decent on the iPhone." Obviously Mr. Ballmer hasn't used an iPhone, or he'd realize that the iPhone is much more than Web apps. That might also give Ballmer a clue why Windows phones aren't even on the radar for most smartphone buyers today.
Scobleizer wasn't wrong about products at WWDC; this just wasn't the right time
Some are upset at The Scobleizer, as his predictions of a 'dizzying' amount of post-WWDC Apple products and wish for an Apple Store sleepover didn't exactly come true. Scoble even went so far as to apologize on his blog Tuesday, offering a theory as to why our credit cards aren't getting maxed on a fleet of new Apple gadgets: he proposes that Apple didn't bring the goods because they didn't want to screw up their back-to-school sales. If Apple dropped something huge now, they might not have been able to supply enough product in time for all those young whipper-snappers to go back to school. It sounds plausible enough, but I propose a different theory.This is the World Wide Developer Conference, not the World Wide Consumer Gadgets Conference. This is an event first and foremost for the developers, so Apple can get them (and also the press) excited about what's coming down the pipeline in terms of developer-related OS improvements, innovations and new tools, as well as pro hardware like the Mac Pro. Events like January's Macworld and out-of-the-blue, invite-only media blitzes are where Apple drops their crazy new products for the masses.So I don't think the Scobleizer was wrong, I just think his predictions were shooting a little early. Don't worry, y'all will get your shot at an Apple Store sleepover yet.Thanks Jonas!
Scobleizer hints at "dizzying amount" of new Apple products
As I write this, I'm still contemplating the implications of getting Apple tips from a former Microsoft evangelizer's blog, but check this out as I philosophize for the afternoon: The Scobleizer (yea, the one and only), dropped a huge (yet unfortunately vague) hint of what Apple has up their sleeve: "Speaking of Apple, they are readying a dizzying amount of new products. I wish I could camp out at an Apple store during the World Wide Developer Conference on August 7th". Apparently (we're trusting you on this Ron!), Mr. Scoble's brother actually works for Apple, which is why he also goes on to decline commenting any further for fear of the Wrath of Jobs™.Hey, Mr. Scoble, you can spill some juicy tidbits. Apple gave up on that case for ousting that other blogger; why not give it a shot?Thanks Chris G.
