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Senators want to know why Amazon Choice recommends junk
Amazon has never revealed how products receive its iconic black "Amazon's Choice" label, which gets them top billing on the ecommerce platform. US senators Bob Menendez (D-NJ) and Richard Blumenthal (D-CT) sent a letter today to Amazon CEO Jeff Bezos demanding more details on the elite categorization. The pair raised concerns that the label may be inadvertently tricking consumers into buying inferior products through fraudulent reviews.