shopping-strategies

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  • The Perfect Ten: Free-to-play shopping strategies

    by 
    Justin Olivetti
    Justin Olivetti
    03.08.2012

    "Nothing is ever truly free," my grizzled Uncle Trigger once told me. "So you got to pay for that there air! Pony up, boy!" While Uncle Trigger was overlooking a few aspects of this philosophy, the sentiment is an important one to grasp, especially when it comes to the growing wave of free-to-play MMOs. Even though the first word is "free," it should be followed up with several paragraphs of tiny lawyer disclaimers that basically say, "Nevertheless, the studio is going to look for other ways to tempt you out of your hard-earned cash." F2P is often funded by microtransactions, which offer players some variety in how they customize their game experience at the expense of a subscription's simplicity. It's often not better or worse; it's just different. Because nothing is ever truly free, and because F2P is loaded with more shopping options than a Walmart supercenter, being a savvy customer is more vital than ever. Anyone who's waded into a F2P store probably has experienced buyer's regret due to a hasty or uninformed purchase, not to mention those who end up going broke because of poor impulse control. So today I'm going to get downright practical and offer up 10 strategies that will safeguard and strengthen your F2P shopping trips (also, random plug for Beau's Free For All column in the hopes that he doesn't get mad I'm treading on his territory here!).