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Unroll.me is sorry-not-sorry it sold email data to Uber
When the New York Times revealed that Apple had threatened to drop Uber's app over privacy guideline violations, there was a juicy tidbit tucked inside: Unroll.me's email management service had anonymized Lyft receipts and sold them to Uber to help it gauge the health of its ridesharing rival. Unsurprisingly, Lyft customers weren't happy -- and Unroll.me is apologizing... sort of. Company chief Jojo Hedaya has posted a statement saying it was "heartbreaking" to learn that people were upset after discovering that Unroll.me sells data to make its service free. He believes the company wasn't "explicit enough" in telling users what it does, and that there will be clearer messaging in apps and the web.