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Amazon is reportedly developing its own sportswear line
Amazon is reportedly getting ready to take on sports apparel giants like Nike and Lululemon. According to Bloomberg, the e-retail giant is even working with known sportswear-makers' suppliers and manufacturers to challenge them in an increasingly crowded industry. The publication says the project is still in its very early stages -- Amazon hasn't signed long-term contracts yet, but it has already started ordering small batches of products as part of a trial. The first batches were shipped to the company back in August.
