the fabricant

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  • The Fabricant

    A digital 'dress' sold for $9,500

    by 
    Jon Fingas
    Jon Fingas
    05.27.2019

    Ever bought clothes primarily to impress your online friends? Now you might just get the chance to buy clothes that exist solely online. Dutch startup The Fabricant, Dapper Labs and artist Johanna Jaskowska recently sold a digital dress, Iridescence, for $9,500 on the blockchain. It's not like buying a costume in a video game -- the creators will 'tailor' it for you based on a photo, and its nature as a blockchain asset both makes it unique and gives it value like cryptocurrency. It's also based on 2D patterns used for conventional clothes, so you could theoretically create a real life equivalent.