typo case

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  • Typo case marries an iPhone 5s and a BlackBerry Q10, with Ryan Seacrest officiating (hands-on)

    by 
    Brian Heater
    Brian Heater
    01.06.2014

    Why Typo, of all the names for a smartphone keyboard? The company answers the obvious question with a Wikipedia quote. A typographical error (often shortened to typo) is a mistake made in the typing process ... The term includes errors due to mechanical failure or slips of the hand or finger. Well, yeah, sure, but that doesn't really answer the question we -- oh, wait, there's more: "For many of us at Typo, typing on our iPhones is a slow, tedious one- or two-finger affair. Our desire is to avoid making Typos by using the Typo Keyboard." Ah, so you named it "Typo" because you want people to use it to not make typos -- sort of a reverse Orwellian doublethink approach to product naming. You know, like the MacBook Backpain. The Typo harnesses Ryan Seacrest's deep pockets to the tune of $1 million, in order to address an issue that hardly anyone seems to talk (read: complain) about anymore: the death of the smartphone keyboard.