virtual products

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  • Machinima commercials for virtual products

    by 
    Vladimir Cole
    Vladimir Cole
    05.29.2006

    As most everybody knows by now, you can sell (virtual) stuff in the (virtual) world of Second Life. It should therefore come as no surprise that sellers are using advertising to hawk their wares. One Second Life denizen (Nylon Pinkney, who blogs here) created three ad spots to stimulate demand for the Nylon 35mm, the Nyloid Super Color 1000, and the Nylonic VHS Camcorder. There's real money to be made selling virtual goods for virtual dollars. How long before the first virtual ad agency is founded for the purpose of creating sexy spots for virtual goods? Better yet, how long before established advertising agencies hire real sluts starlets to appear in said spots? Right now, all of the advertising we've seen is first-party and generally incomparable to advertising seen on prime-time television. That will eventually change, but when? [Via The Daily Graze]