Last year Walmart sold its mostly-video on-demand video service Vudu to Fandango, and now, after many years of not working on Amazon's Fire TV platform the app has finally reached one of the few devices it wasn't already on. Vudu has always specialized in delivering high-quality movies and TV shows, even dating back to when you needed a $400 box just to access it.
While Fire TV of course includes Amazon's own video on-demand store, having Vudu available means people can stream 4K and HDR content from another source, as well as enjoy the various sales and even free ad-supported streaming it has. In a statement, Fandango exec Kevin Shepela said "With Vudu’s vast library of premium content from new release event movies to favorite films and TV shows, we are excited to deliver to Fire TV users so many new viewing options to watch in their living rooms, many in breathtaking 4K."
The announcement also noted "double-digit" growth in new accounts during 2020 — you'd hope so, with so many people watching movies at home — compared to the previous year. Along with this launch, and Vudu recently becoming available on Comcast's set-top boxes, that hopefully means good things about its future under new ownership. The pace of developing new features for Vudu has always been relatively slow, and while its UI is consistent, it hasn't changed significantly in many years, so anyone with a library of content stored on the service benefits from it continuing to grow.