Interesting timing of this unconfirmed speculation: Wired is reporting
that some job openings in Mark Cuban's organization might indicate the
launch of a new DVD label. It certainly makes sense to me, and probably to you too if
you read our interview with Mark
this past weekend.
Let's think about this: we've known for months that Cuban is working with Stephen Soderburgh on
some films that will be released simultaneously
in the theater, on DVD
and on an HDNet channel.
Some folks haven't taken too kindly to that
but it provides a liberating choice for the consumer, and choice is
good. The problem is that a major DVD publishing label is unlikely to go
along with the plan. Why? They run the risk of causing issues with the
the other movie producers whose DVDs they are licensed to distribute.
Instead of finding a DVD label that's willing to take this risk, you
have to wonder if it makes more sense to just launch your own.
If so, I
say good move
. I'd rather be the leader and be wrong than be the
follower and be right. Now, how will this play into the high-def DVD
scene? I'll let you guys chew on that one for a while...just don't
forget that Mark owns HDNet
, an ALL HD-programming network. Hmm......getting interesting, no?